Museum of Brands & Packaging

Tuesday, 15 April 2014

 The Museum of Brands, Packaging and Advertising is located just off Portobello Road, and is way more exciting than it sounds, promise.

Polaroid of Brands Museum, Notting HillHome to the past couple of centuries' most iconic designs in branding and packaging, it has been described by the Telegraph as a 'place of worship' (I can't say I had any kind of religious experience in there, but as museums go, yes, this one comes pretty close). As you walk through the museum's maze of dark displays, you witness the evolution of brands through time: from the Victorian era to the early 2000s. 

You just have to visit the place, really. Seeing the evolution of Kellogg's Cornflakes packaging, the miniscule wartime ration portions, and the dawn of the Milky Bar kid, takes you further back in time than a black and white photograph ever could. The museum is more than a consumerist shrine, but testament to the fact that the foods we once ate and the things we once bought - somehow - still matter.

I'd highly recommend this quirky little museum to anyone vaguely interested in design or typography, to any history-buff, to anyone older and wiser than myself who might fancy a trip down memory lane, and actually to just about any conscious mammal.

Photography isn't allowed inside the museum, so here's my attempt at giving you a glimpse inside the place. My pleasure.

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